The Challenge
- You want to run consumer group offers, but you don’t know where to start.
- You are already running consumer group offers, but:
- An affiliate platform is controlling your data, SEO traffic and user experience.
- You’re lacking a network of pre-verified consumers and full-funnel advertising opportunities.
- You’re juggling multiple providers to cover all consumer groups and countries across your website, app and stores.
The Solution
Seamlessly integrate our verification into your website and app, ensuring only verified members of your target consumer groups get access to discount codes.- Verify 10 consumer groups
- Own your experience
- Reach millions of verified customers
We provide secure, built-in verification, with instant access to 10 global pre-verified customer groups across 100+ territories.
The 3-Step Customer Journey:
Verify
Customers quickly and securely verify their consumer group status and opt in to share their data, whilst still on your platform.
5 Ways We Drive More Sales:
- Affinity: Run gated offers to grow your affinity with 10 consumer groups in 100+ territories.
- Data Ownership: Capture, own and leverage first-party data through our leads service to drive greater engagement.
- SEO: Instantly launch optimised landing pages that enable you to boost your search traffic.
- Global Reach: Tap into our existing network of millions of pre-verified customers to boost conversion rates.
- Acceleration: Integrate our verification technology to unlock access to our marketplace and full-funnel advertising solutions.
Results
When comparing integrated vs. non-integrated brands, we consistently see sales uplifts of at least 3x across their chosen consumer groups.**Varying amounts per market
Integration Options
Choose from three simple integration options available across 10 consumer groups in 100+ territories, and ready to use in minutes:Integration Options & Features
| Beans iD Integration | Setup | Key Features | Useful Links |
|---|---|---|---|
| 1.Web Landing Page | Embedded (Keeps user on your domain, better for Google SEO) | → Visual Customization → Works with affiliate networks → Works on all websites | - Demo - View Tech Docs |
| 2. Shopify App | One-click installation from the Shopify App Store | → Managed via Shopify Dashboard → Automatic tracking → Works on websites hosted by Shopify | - Demo - Set up Guide |
| 3. App Webview | Embedded (Keeps user inside your mobile application) | → Visual Customization → Code tracking required → Works on all native mobile applications | - Demo - View Tech Docs |
Case Studies
Gymshark & Pion
Objective: Drive more sales and tap into new customer groups. Solution: Gymshark run a gated student offer program using Pion’s verification platform, Beans iD, with a market-leading offer that only verified students can access. The offers aren’t available to affiliate publishers, and prove stronger than other first-party offers (typically new customers and newsletter sign-ups).Results:
- The Beans iD integrations across website and app drove an exceptional 260% uplift in Gymshark’s student sales.
- The BeansiD web page on Gymshark’s site ranks #1 on Google, with the Student Beans marketplace ranking #2, collectively capturing around 90% of search demand.
Strategic Advantages:
- Loyalty: a strong market-leading offer shows they value the student demographic._
- Access: exclusive Beans iD web and app integration, promoted in their web and app header.
- Security: unique codes and gated offers to ensure no offer leakage.
- Global Reach: able to run and promote student offers globally.
- Acceleration: leverage our advertising solutions to maintain relevance and support seasonal campaigns and product launches.
Princess Polly & Pion
Objective: Cut through market competition, maximise sales, and access new consumer groups. Solution: Princess Polly run a gated student offer program using Pion’s verification platform, Beans iD. The offers aren’t available to affiliate publishers, and prove stronger than other first-party offers (typically new customers and newsletter sign-ups).Results*:*
- The Beans iD integration on their website drove an incredible 470% uplift in student sales for Princess Polly.
- The BeansiD web page on Princess Polly’s site ranks #1 on Google, with the Student Beans marketplace ranking #2, collectively capturing around 90% of search demand.
Strategic Advantages:
- Loyalty: a strong market-leading offer shows they value the student demographic.
- Access: exclusive Beans iD web integration, promoted in their website header.
- Security: unique codes and gated offers to ensure no offer leakage.
- Global Reach: expanded to run and promote student offers globally.
- Acceleration: leverage our advertising solutions to maintain relevance and support seasonal campaigns and product launches.
FAQ’s
Why should we promote an offer to users who are already on our website and app?
Why should we promote an offer to users who are already on our website and app?
Our ecommerce integrations are a conversion tool that will boost your sales incrementally by capturing demand you would otherwise lose. Brands that integrate our verification technology see uplifts of up to 3x their transaction rate.Promoting your own gated offers helps you grow sales by:
- Affinity: You’re showing that you value the customer for who they are. It speaks to a part of their identity and connects with them on an emotional level, creating a positive association with your brand.
- Data Ownership: You gain data points on every user that consents, enabling you to personalise your marketing and build brand affinity with valuable segments.
- SEO: The number one way consumers find discounts is through search. Our verification technology helps you launch high-converting landing pages for better rankings, and you keep ownership of the search traffic that would otherwise go to affiliate publishers.
- Global Reach: Tap into our existing network of millions of pre-verified customers to boost conversion rates.
- Acceleration: Integrate our verification technology to unlock access to our marketplace and full-funnel advertising solutions.
How long does it take to integrate?
How long does it take to integrate?
Our ecommerce integrations are designed to be low-lift, plug-and-play solutions that require minimal engineering time and pose virtually no risk to your existing tech stack. We’ve had brands go live within 1 hour of signing.For Web Landing Page & App Webview:Once prioritized, your engineers will be able to embed the script in minutes.If adding a script isn’t possible, we provide a hosted option where you simply add a call-to-action link on your homepage to the verification page we host for you.For the Beans iD Verification Shopify App:There’s no script required, simply download the Beans iD Verification Shopify App and follow the onboarding steps. Go live in minutes.
Why should we integrate with Pion over other verification providers?
Why should we integrate with Pion over other verification providers?
Pion helps you run and promote offer programs that convert high-value audiences without losing ownership of your customer experience and data.Unlike fragmented, single-service providers, Pion provides one simple end-to-end solution that drives secure operations and maximum marketing impact. Growth is simple when you can verify, own and reach, all in one place.
1. Verify 10 Consumer Groups
We offer unmatched flexibility and reach in verification, solving the limitations of single-segment providers:- Verify 10 global customer groups: get instant access to 10 verified customer groups including students, key workers, and military, across 100+ countries. Many platforms limit verification to only one specific consumer group.
- **Omni-Channel Integration: **We integrate verification across websites, apps, and physical stores. Many platforms only offer verification for digital channels and lack a Digital ID Card for in-store redemption, or the necessary App Webview Integration.
2. Own Your Experience
We empower you to own the customer experience and the resulting data, preventing leakage to third parties:- Customer Data: We provide brands with first-party data (via our leads service) on 10 verified consumer groups. Many competitors either limit data to a single segment or keep it for themselves.
- Branding & Experience: Our platform allows you to fully customize the look and feel of your verification to perfectly align with your brand identity and ensures you keep SEO traffic ownership. Many third parties require you to link to their website, causing traffic and control loss.
3. Reach Millions of Pre-verified Customers
We are your strategic partner for driving high-intent traffic and maximizing sales:- Instant Access Network: You get instant access to a network of millions of pre-verified customers who can shop your offers. Other providers without pre-verified membership force every one of your customers through a new verification process, which damages conversion.
- **Unified Advertising: **We unlock access to our robust marketplaces (Student Beans, Beans iD) and our full-funnel advertising solutions: both on platform (e.g. strategic placements on our website and app) and off-platform (social media campaigns, creators’ in-person activations). Pion acts as your unified solution— so you don’t need to juggle multiple providers.
Where can I access data on customers that have engaged with my offer?
Where can I access data on customers that have engaged with my offer?
For Web Landing Page & App Webview: In the PION Customer Portal.When a verified customer uses your offer and consents to share their data, this triggers the Pion Leads Service, and effectively connects a transaction to a customer profile. Find out more about our Leads Service and how to access that data here.For the Beans iD Shopify App: In your Shopify customer dashboard.